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4.6 out of five star rating on Trustpilot
4.8/5⎥3470+ reviews

Florence™|Graceful silhouette dress

Florence™|Graceful silhouette dress

$69.95
$140.00 $69.95
Sale Sold out
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Australian Family Business Since 1995

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ANNIVERSARY SALE UPDATE: Due to high demand, only a limited number of units remain! If you can still click 'Add to Cart', it's still available.

Florence™ Bohemian Floral Ruffle Dress

Where whimsical charm meets timeless elegance Florence™ brings bohemian beauty to life. With its delicate floral print, ruched details, and flowing silhouette, this dress is designed to move with you and capture attention effortlessly.

Why you'll love it:

✔Enchanting floral print – embodies the spirit of boho chic fashion
✔Ruched ruffle hem – adds playful movement and a feminine edge
✔Lightweight & breathable – crafted for comfort during warm days or breezy nights



Step into effortless elegance with Florence™ your go to dress for every season, every occasion.

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Sarah, Emily and over 15,000 customers feel satisfied with Melbourne Edition.
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WHAT OUR CUSTOMERS SAY?

★★★★★

Beautiful pieces, fast shipping, and amazing customer service. I ordered two and they both fit perfectly. Will definitely be shopping here again.

Mariel

Brisbane

★★★★★

One of my favorite online stores. Delivery was quick and the packaging felt premium. Quality is excellent and exactly as described. I'm very impressed.

Maya

Sydney

★★★★★

Arrived on time and I received so many compliments at my cousin’s wedding. Fit beautifully and felt great to wear.

Nora

Perth

★★★★★

Great communication and smooth checkout. The details are even nicer in real life.

Layla

Melbourne

★★★★★

Super comfy and stylish. Packaging was elegant and reusable. Highly recommend.

Amelia

Adelaide

FROM IDEA TO EDITION

After 30 incredible years of curating timeless fashion, we’re celebrating this milestone with heartfelt gratitude. Melbourne Edition has always been more than just a boutique — it’s been a place where style, care, and personal connections came together. Every piece has been handpicked with love, and now, to honor our journey, we’re offering up to 70% off on everything.

Celebrate with us and take home a piece of the Melbourne Edition legacy. Thank you for being part of our story — your support means everything!

With love and appreciation,

The Melbourne Edition Team